Traackr's State of Influence 2020 report summarizes this unpredictable year so far through the lens of influencer content, providing a comparison between H1 2019 and H1 2020. From social platform trends to shifts in conversation themes, uncover how beauty, fashion and lifestyle influencers have evolved this year and explore recommendations for ...Let Traackr handle your influencer payment processes, including tracking and tax compliance, and help you optimize spend efficiency, so you can focus on scaling your paid partnerships. Pay creators automatically. Automate your entire payment process. Send payments to your creators globally and in local currencies directly from within Traackr. State of Influence: Beauty Trends Q3 2023. The new State of Influence, shares insights on strategies and beauty trends being used by some of the top brands and influencers from the first three quarters of 2023. Download. Traackr integrates with the tools you use every day to manage your influencer program. We help minimize your workload so you can maximize your output. Ecommerce. Track clicks, conversions and revenue generated by influencers by integrating Traackr with your ecommerce website. Share tracking links and promo codes and measure and report on …The Traackr Budget Calculator suggests fees based on both engagement rate and audience size. Leading with a Performance-Based Compensation Strategy To make influencer compensation results-oriented and transparent, Traackr developed an influencer budget calculator that provides you with suggested fees for influencers' sponsored posts …Traackr 是数据驱动的网红营销记录系统，提供运行有影响力的网红营销计划所需的情报和工具。 我们的平台使营销人员能够投资于正确的策略、简化活动并扩展全球计划。Beekman 1802 leveraged Traackr and its own unique influencer rubric to identify and work with creators outside of the traditional beauty and skincare sphere. Instead of focusing on finding creators who create beauty-specific content, Beekman 1802 looked for up-and-coming creators like Katie Beth Miedenar (@cappybears) who fit well with its ...Nov 6, 2023 · FBFragrances @fbfragrances. 12. Noel Thomas @thenoelthomas. 13. Destiny @dessyxm. 14. Frederic @perfume_ologie. Download our full top influencers report to see stats, content, and our analysis on why these influencers are so compelling! Our goal with this series is to help you discover new potential partners and content styles, so you …If you’re a Traackr customer and are interested in enabling Global Influencer Payments in your account, please contact your Traackr Account Director or Customer Success Manager. If you’re new to Traackr and are interested in learning more, let’s get you set up with a demo of the platform.Use Traackr’s Brand Vitality Score (VIT) for executive-level reporting. Present & share results. Showcase your success with custom shareable and downloadable reports. Export whole data tables into Excel for deeper analysis. A Guide to Improving Influencer Marketing ROI with Spend Efficiency Metrics and Techniques.The Shiseido team uses Traackr’s VIT Score as a framework for measuring the impact of content generated from its influencer marketing program. The VIT score is broken down into three categories that the Shiseido team tracks and actively sets goals against: visibility (reach of content), impact (engagement generated), and brand trust (quality ...Thanks to Traackr’s influencer report and the integration of the influencers’ accounts on the platform, BFGoodrich knows this campaign earned them 27.8k impressions. The team felt the campaign results were very exciting, especially given the fact that this was the first time the brand had ever tried this type of collaboration.In terms of Instagram influencer marketing success metrics, there is good news and bad news. The good news is, Instagram has experienced unparalleled user growth and boasts the highest engagement of any social network. Sources claim that Instagram users are 15 times more engaged than Facebook … Let Traackr handle your influencer payment processes, including tracking and tax compliance, and help you optimize spend efficiency, so you can focus on scaling your paid partnerships. Pay creators automatically. Automate your entire payment process. Send payments to your creators globally and in local currencies directly from within Traackr. Traackr is a platform that helps you find, activate and manage influencers for your campaigns. You can use data-driven insights, content collaboration, affiliate programs, …Welcome back to our monthly series where we investigate which beauty brands are producing the most interesting and successful influencer collaborations! Brands featured: Milk Makeup, Yves Rocher, Maybelline and e.l.f. Key learnings: social listening and imaginative content pay off, how to tastefully talk …Leverage visualization tools such as Tableau and compare data (i.e., campaign spend in Traackr vs campaign spend as reported to Finance department). Run deeper analysis of your influencer program Analyze campaign performance, spending and spend efficiency at a global level, across countries, by brand, division or category to discover best ...Welcome to Setting up your Traackr account! In this course, we'll take you through the account setup process including the account settings page, the user management page, and brand setup page. Through each of these pages you'll be able to customize your Traackr account to fit your influencer program needs.Sep 11, 2020 · Traackr有超过600万的红人数据，可以根据社交渠道、关键词、语言、位置、年龄、性别和品牌亲和力来搜索和过滤。Traackr除了可以查找到你要的红人外，它还会与红人建立联系。我们可以用它来管理红人关系，并追踪和分析广告表现效果。Heepsy（ ）3 days ago · Welcome to Fortnite Tracker - Tracking Fortnite Stats and Leaderboards. Find top Fortnite players on our leaderboards. Join our leaderboards by looking up your …Find top talent for your influencer marketing team with Traackr’s Influencer Marketing Job Board. IM ROI Calculator. Calculate Your ROI with Traackr and improve the performance of your paid influencer programs by between 15-70%. Discover 6 rising and top beverage influencers in the United States and Europe with audiences in …Traackr's State of Influence 2020 report summarizes this unpredictable year so far through the lens of influencer content, providing a comparison between H1 2019 and H1 2020. From social platform trends to shifts in conversation themes, uncover how beauty, fashion and lifestyle influencers have evolved this year and explore recommendations for ...Get a better understanding of performance by linking Traackr data to your sales and ecommerce tools. Leverage visualization tools such as Tableau and compare data (i.e., campaign spend in Traackr vs campaign spend as reported to Finance department). Run deeper analysis of your influencer program.Get the insights. Influencer Marketing Job Board. Find top talent for your influencer marketing team with Traackr’s Influencer Marketing Job Board. Post a job. IM ROI Calculator. Calculate Your ROI with Traackr and improve the performance of your paid influencer programs by between 15-70%. Calculate your ROI.The data shared below comes from a top influencer income report that Traackr co-produced with the American Influencer Council. Rising and top influencers on annual income. When asked, more than half of US creator respondents said that they earn less than $100K annually. And, a shocking 18.4% …Sep 20, 2023 · Traackr is the system of record for data-driven influencer marketing, providing the intelligence and tools needed to run impactful influencer marketing programs. Our platform enables marketers to drive greater impact and ROI by investing in the right strategies, outsmart their competitors, streamline campaigns, and scale global programs. ...Traackr powers impactful influencer marketing for hundreds of brands and agencies in 80 countries and 19 languages. “Traackr is an incredible tool” “Brings structure and science to IM“Or, if you’re a Traackr customer you can simply download campaign reports directly from your account. 5 Essentials for an Influencer Marketing Campaign Report 1. General influencer marketing campaign performance. Every campaign is a learning opportunity, and provides data that helps you identify where to improve.Traackr powers impactful influencer marketing for hundreds of brands and agencies in 80 countries and 19 languages. “Traackr is an incredible tool” “Brings structure and science to IM“In this live session, you'll learn about Traackr's latest product updates over the past two quarters and get an exclusive sneak peek at future feature releases. During this session, we will be featuring the many updates and enhancements to our Campaigns and Benchmarking features. In 45 minutes, we will explore: A quick introductionInfluencer Marketing Job Board. Find top talent for your influencer marketing team with Traackr’s Influencer Marketing Job Board. Post a job. IM ROI Calculator. Calculate Your ROI with Traackr and improve the performance of your paid influencer programs by between 15-70%. Calculate your ROI. Leverage visualization tools such as Tableau and compare data (i.e., campaign spend in Traackr vs campaign spend as reported to Finance department). Run deeper analysis of your influencer program Analyze campaign performance, spending and spend efficiency at a global level, across countries, by brand, division or category to discover best ... How to Find Top Influencers in Less Time with an Influencer Marketing Platform. 81% of marketers say that a main challenge for producing successful influencer programs is finding the right influencers. Here’s a guide to save you time. Preview Traackr's social commerce capabilities which will bring social commerce workflows and sales data into your system of record for influencer marketing. Check it out. Webinar Strategies Powering the Highest Performing Beauty Influencer Marketing Programs Traackr analyzed 2 years of data to uncover the winning influencer marketing trends ...As we enter into a new year, we figured we share the top beauty brands in influencer marketing for 2023 in the US. Below are the top beauty brands, ranked by the Brand Vitality Score ( VIT) across 3 platforms – Instagram, TikTok and YouTube. P.S.3 days ago · Welcome to Fortnite Tracker - Tracking Fortnite Stats and Leaderboards. Find top Fortnite players on our leaderboards. Join our leaderboards by looking up your Fortnite Stats! We track all the Fortnite stats available, leave your page open to auto-refresh and capture all of your Fortnite matches. We track more Fortnite players than any site! Influencer Marketing Job Board. Find top talent for your influencer marketing team with Traackr’s Influencer Marketing Job Board. Post a job. IM ROI Calculator. Calculate Your ROI with Traackr and improve the performance of your paid influencer programs by between 15-70%. Calculate your ROI.3 days ago · Welcome to Fortnite Tracker - Tracking Fortnite Stats and Leaderboards. Find top Fortnite players on our leaderboards. Join our leaderboards by looking up your Fortnite Stats! We track all the Fortnite stats available, leave your page open to auto-refresh and capture all of your Fortnite matches. We track more Fortnite players than any site! Long-Term Influencer Relationship Tip #2: Be open to feedback. Creators need to feel seen and heard. Try hosting monthly “office hours” for creators to join and ask questions that may or may not be related to influencer programming, or set up individual sessions to talk through life changes and updates.Long-Term Influencer Relationship Tip #2: Be open to feedback. Creators need to feel seen and heard. Try hosting monthly “office hours” for creators to join and ask questions that may or may not be related to influencer programming, or set up individual sessions to talk through life changes and updates.Top Influencer Marketing Strategy Templates. 1. Influencer Brief Template. A great influencer brief can make or break a creator’s experience with your brand. Since a brief is one of the first ways an influencer interacts with your brand and your team, it can set the tone for the partnership (and even determine … VIT solves this for you. Here is a story about how Beekman 1802 became one of the top performing skincare brands on TikTok by embracing the VIT methodology. And here is another story about how Shiseido increased their influencer marketing success by 54% in one year - at a time when most makeup brands were struggling. For over 10 years, Traackr has powered influencer marketing for the world’s most loved brands. Our customers call us their system of record for influencer marketing because …Or, if you’re a Traackr customer you can simply download campaign reports directly from your account. 5 Essentials for an Influencer Marketing Campaign Report 1. General influencer marketing campaign performance. Every campaign is a learning opportunity, and provides data that helps you identify where to improve.Traackr powers impactful influencer marketing for hundreds of brands and agencies in 80 countries and 19 languages. “Traackr is an incredible tool”. “Brings structure and science to IM“. “Great influencer identification“. “The customer support team is excellent!”. “Perfect tool to streamline influencer marketing”.A storyboard, or a frame-by-frame shotlist. A script beyond brief key messaging and product details. Direction on setting, background, sound, wardrobe etc. The most powerful brand partnerships are a result of collaboration where the influencer has been trusted to play to their strengths. In short, if you want to have …With this specific profile in mind, Avène used Traackr to research and hand-pick influencers with which to partner. Although the amount of influencers was relatively small, the Avène team found that a curated roster gave its internal teams more time to foster ties with their influencers. Its team is focused on deepening give-and-take ...Creators simply fill in basic demographic information and self-authenticate social accounts to join Traackr’s creator hub. Custom onboarding surveys. Easily capture all the information you need upon signup to support your specific goals such as product preferences and personal details, saving you precious time down the line. Quick vetting ...Take your influencer marketing strategy to the next level with Traackr's Brand Vitality Score (VIT). Learn how VIT helps you adjust your influencer marketing strategy to outperform …My Traackr Maarkting Example My influencer lists were segmented by influencer marketing campaigns for EMEA locations: “French Influencers,” “French Clients & Partners” and “French Prospects”; the latter two are shared with my sales and account management colleagues so they can collaborate, track clients’ online activities and ...In 2021, Traackr found that US creators delivered 32 billion video views and 270 billion impressions for beauty brands — a clear indication that creators have awareness-building superpowers. As brands look to raise their share of voice with these creators and invest strategically to scale their collaborations,Traackr …Traackr powers impactful influencer marketing for hundreds of brands and agencies in 80 countries and 19 languages. “Traackr is an incredible tool”. “Brings structure and science to IM“. “Great influencer identification“. “The customer support team is excellent!”. “Perfect tool to streamline influencer marketing”.Traackr’s 2024 Influencer Marketing Impact Report surveyed 1,000 Millennial and Gen Z consumers in the US, in order to determine which social platforms are the most impactful for influencer marketing. The Best Social Platforms for Influencer Marketing.About this course. In this live training you'll learn the basics of Traackr Studios including how to create a new Brand Studios in Traackr, Create a Campaign Brief, and a new way to invite your creators to connect their Instagram to Traackr! Learn how to use Traackr Studios and the new way to authenticate your creators.Top Influencer Marketing Strategy Templates. 1. Influencer Brief Template. A great influencer brief can make or break a creator’s experience with your brand. Since a brief is one of the first ways an influencer interacts with your brand and your team, it can set the tone for the partnership (and even determine …Download Traackr's influencer program budget template that you can use to improve your influencer marketing ROI. Influencer Marketing 101. What to Include in an Influencer Contract [Free Download] Find out the most important elements to include in every influencer contract. Get the free template to get started!Get a better understanding of performance by linking Traackr data to your sales and ecommerce tools. Leverage visualization tools such as Tableau and compare data (i.e., campaign spend in Traackr vs campaign spend as reported to Finance department). Run deeper analysis of your influencer program.Traackr is a platform that helps you find, activate and manage influencers for your campaigns. You can use data-driven insights, content collaboration, affiliate programs, …Welcome to Campaign creation! Whether you're running campaigns for organic advocacy, product sends, or paid sponsorships, Traackr’s campaign management toolset simplifies the process. Learn how to set up a new campaign and customize settings such as privacy, deliverables, links, compensation, workflow, and more.Learn how brands are approaching influencer product seeding — from strategy, to spend, to perceived challenges and ROI. Traackr’s 2023 Influencer Product Seeding Report reveals how marketers run influencer product seeding campaigns (from budgeting to execution) and provides a snapshot of the impact these types of campaigns have on different ...The total number of skincare content mentions increased by 197% between H1 2019 and H1 2020. Even influencers who typically are focused on makeup have turned to skincare products in recent months, as this content is of greater interest to their followers. Drawing on the same sample of influencers used for the report, I've identified six top ...Traackr has partnered with Scott Guthrie for the following interview, as part of our new global series “Influencer Marketing at Scale”. Listed on the stock exchange (Part of the IBEX 35 index) and still family-run Meliá Hotels International is one of the largest hotel companies in the world. This house of brands operates …Learn how Traackr, a leading influencer marketing platform, utilized ElasticSearch to power real-time search capabilities and advanced reporting analytics for some of the top consumer brands in the world. In this whitepaper, Traackr’s lead software engineer, Bryan Warner, details how his team built unique and scalable cluster … Traackr x Luxurynsight: Luxury Marketing Insights. A deep-dive report on the luxury marketing strategies — from influencer marketing campaigns, to PR, to events, and more — that top brands used in 2023. Read the Report. Traackr powers impactful influencer marketing for hundreds of brands and agencies in 80 countries and 19 languages. “Traackr is an incredible tool” “Brings structure and science to IM“Building an influencer program from ground zero with Elena Suarez, Pierre Fabre USA. Get the inside scoop on how influencer marketing Rockstar, Elena Suarez, developed and executed an influencer marketing strategy for Pierre Fabre USA. Listen on: Blog. Season #4. Episode 2.For Traackr, Olivier Cimelière met with Marc Duquesnoy, Social Media Performance Director for the L’Oréal Group's Global CDO Team, to explore how the world's beauty leader is developing and designing online activities with influencers in 150 countries across which the company boasts over 250 million social media followers*.3 days ago · Welcome to Fortnite Tracker - Tracking Fortnite Stats and Leaderboards. Find top Fortnite players on our leaderboards. Join our leaderboards by looking up your Fortnite Stats! We track all the Fortnite stats available, leave your page open to auto-refresh and capture all of your Fortnite matches. We track more Fortnite players than any site! Feb 14, 2024 · Traackr’s proprietary metric helps you understand how content mentioning your brand performs, taking into account visibility, impact, and brand trust. You can learn how VIT is calculated in this whitepaper. Simple. By aggregating multiple data points into one, VIT provides a single metric for success that can be used to benchmark and track ... Traackr x Luxurynsight: Luxury Marketing Insights. A deep-dive report on the luxury marketing strategies — from influencer marketing campaigns, to PR, to events, and more — that top brands used in 2023. Read the Report. Traackr’s 2024 Influencer Marketing Impact Report surveyed 1,000 Millennial and Gen Z consumers in the US, in order to determine which social platforms are the most impactful for influencer marketing. The Best Social Platforms for Influencer Marketing. Traackr helps you progress influencer engagements and collaborate between teams with robust relationship management features. Create custom groups Segment influencers by custom groups (i.e., shared interest) to build communities you can quickly manage and engage with. Influencers. Read the case study . “Traackr is an incredible tool”. “Brings structure and science to IM“. “Great influencer identification“. “The customer support team is excellent!”. “Perfect tool to streamline influencer marketing”. “Influencer marketing and ROI made easy”. “10/10 customer support”. Welcome to Campaign creation! Whether you're running campaigns for organic advocacy, product sends, or paid sponsorships, Traackr’s campaign management toolset simplifies the process. Learn how to set up a new campaign and customize settings such as privacy, deliverables, links, compensation, workflow, and more. Welcome to Traackr! These onboarding courses will introduce you to the basic functionalities of Traackr including discovery, vetting, campaign management, and …Traackr, por otro lado, se centró en proporcionar a las marcas las herramientas necesarias para cultivar relaciones auténticas con los influencers y, por extensión, con su audiencia. La forma en que lograron esto fue la segunda cosa que puso a Traackr por delante de su competencia: los datos.To analyze the data, we tapped the top futurist in digital transformation, Brian Solis, to bring you Influence 2.0: The Future of Influencer Marketing. In this first-of-a-kind research report, you’ll discover the world of influencer relations--a new discipline that transcends all relationship-driven marketing, built …Traackr analyzed 2 years of data to uncover the winning influencer marketing trends and strategies to take into 2021. Check it out. Webinar Studios: Connect, Collaborate & Create with Your Influencers Get an exclusive first look at Traackr’s influencer collaboration platform, Studios Check it out. Webinar ...Get the insights. Influencer Marketing Job Board. Find top talent for your influencer marketing team with Traackr’s Influencer Marketing Job Board. Post a job. IM ROI Calculator. Calculate Your ROI with Traackr and improve the performance of your paid influencer programs by between 15-70%. Calculate your ROI.Traackr is the ultimate Influencer Marketing Platform. All you need to discover influencers, manage relationships, and measure the impact on your business. VIT solves this for you. Here is a story about how Beekman 1802 became one of the top performing skincare brands on TikTok by embracing the VIT methodology. And here is another story about how Shiseido increased their influencer marketing success by 54% in one year - at a time when most makeup brands were struggling. Welcome to Traackr Academy. New to Traackr? Start with our Onboarding courses to learn how to manage all aspects of your influencer marketing program and deliver exceptional results. Join us on March 21st as we review how to …Thanks to Traackr’s influencer report and the integration of the influencers’ accounts on the platform, BFGoodrich knows this campaign earned them 27.8k impressions. The team felt the campaign results were very exciting, especially given the fact that this was the first time the brand had ever tried this type of collaboration.
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Second edition of the global IM research study by Brian Solis, Altimeter Group. In the second edition of the Influence 2.0 research report written by Brian Solis from Altimeter Group, you will get exclusive data and insights into what makes most advanced brands successful with their IM and what it takes to avoid falling into the IM “tactical ...In this live session, you'll learn about Traackr's latest product updates over the past two quarters and get an exclusive sneak peek at future feature releases. During this session, we will be featuring the many updates and enhancements to our Campaigns and Benchmarking features. In 45 minutes, we will explore: A quick introductionTraackr’s Influencer Lookalike feature also provides you with deeper insight into how influencers are connected to each other. For example you can browse unique influencer lists that show you: Notable Followers - Traackr shows you people who are influential (have a big audience) that follow the influencer you are …Company Type For Profit. Contact Email [email protected]. Traackr is an influencer marketing platform for global influencer strategies, which enables influencer discovery, …Sep 20, 2023 · Traackr is the system of record for data-driven influencer marketing, providing the intelligence and tools needed to run impactful influencer marketing programs. Our platform enables marketers to drive greater impact and ROI by investing in the right strategies, outsmart their competitors, streamline campaigns, and scale global programs. ...Press releases. November 9, 2023. Just The Facts: 2023 State of Influence Beauty Report. August 12, 2022. Traackr Named “Best Influencer Marketing Management Platform” in 5th Annual MarTech Breakthrough Awards Program. July 27, 2022. Traackr Launches New Influencer Marketing Job Board to Help Brands Scale. Traackr was key in facilitating the process from a strategic and technological perspective, ensuring Accor was able to identify the right influencer profiles for this campaign. The group had made a list of the qualitative and quantitative criteria it was looking for in its influencer partners. Identifying the right people was vital for Accor ... VIT solves this for you. Here is a story about how Beekman 1802 became one of the top performing skincare brands on TikTok by embracing the VIT methodology. And here is another story about how Shiseido increased their influencer marketing success by 54% in one year - at a time when most makeup brands were struggling. From influencer marketing basics to advanced strategies, Traackr's How To's will help marketers create effective influencer marketing programs. Product. Grow. Find Influencers Influencer Analytics Recruit & Onboard. Activate. Manage Relationships Product Seeding Content Collaboration Pay Influencers Manage Campaigns.Feb 15, 2024 · Top Influencer Marketing Strategy Templates. 1. Influencer Brief Template. A great influencer brief can make or break a creator’s experience with your brand. Since a brief is one of the first ways an influencer interacts with your brand and your team, it can set the tone for the partnership (and even determine whether you’ll work together ...Traackr is the technology platform behind the world’s leading influencer marketing programs. Its technology and team of agents support customers through their transformation by building real relationships. It has an Influencer Relationship Management (IRM) platform to help your system of record to manage, expand, … Resources. Not sure where to start? We’ve got you covered with resources that align with each key phase of an influencer marketing program: Discovery, Vetting, Campaign Management, and Measurement. In 2019, Traackr introduced the Brand Vitality Score (VIT) to measure the attention your brand earns among influencers. Specifically, VIT measures the visibility, impact and trust of influencer content mentioning your brand. Our goal was to create a system that will actually help you understand how your influencer marketing campaigns are ....